The Foundation for Chiropractic Progress is pleased to unveil its newest campaign

Posting Date:  Mar 23, 2020

The Foundation for Chiropractic Progress (F4CP) is pleased to unveil its newest campaign, Optimizing Performance with Chiropractic Care.

According to the results of a Harris Poll survey commissioned by the Foundation, more than eight in 10 consumers (81%) believe chiropractic care is effective for professional and amateur athletes.

Speaking to the results of the survey, this new campaign will feature a number of professional athletes communicating their own positive experiences with chiropractic care in a series of poster, social media clips and personal statements.

Through July 2020, the Foundation will showcase one professional athlete’s story per month to help build momentum leading up until the airing of its brand-new :30 second chiropractic TV commercial, set to air five times on NBC during the 2020 Summer Olympics.

These new resources are available to Foundation members to utilize in their practices and local communities to educate their patients about the value of chiropractic care for professional and amateur athletes. For athletes, chiropractic care helps to reduce the risk of injuries and improve health and performance through enhancements in range of motion, flexibility, balance, muscle strength and other key factors.

Introducing our first feature athlete!

Dr. Erica Witter-Davis

Past Olympic athlete, doctor of chiropractic and starring talent in the :30 second chiropractic commercial


To download the poster,click here